{"id":1785,"date":"2023-07-06T14:20:55","date_gmt":"2023-07-06T13:20:55","guid":{"rendered":"http:\/\/www.lastminutemusicians.com\/blog\/?p=1785"},"modified":"2026-03-23T07:45:46","modified_gmt":"2026-03-23T07:45:46","slug":"last-minute-musicians-policy-explained-reviews-testimonials","status":"publish","type":"post","link":"https:\/\/www.lastminutemusicians.com\/blog\/last-minute-musicians-policy-explained-reviews-testimonials\/","title":{"rendered":"Reviews & testimonials – Our complete guide"},"content":{"rendered":"\n

Last updated: March 2026<\/em><\/p>\n\n\n\n

Testimonials are a fantastic way to appeal to new clients, with the reassurance provided to potential customers by seeing a previous client\u2019s feedback often proving invaluable. In this blog, we’ll take a look at the rules surrounding reviews and testimonials and good practices for securing them…<\/strong><\/p>\n\n\n\n

If you’re a function act<\/a> looking to get established or to expand your business, reviews will be really helpful. <\/p>\n\n\n\n

Hopefully, you can then build up a library of positive quotes and select your favourites for use on your website and other promotional links. <\/p>\n\n\n\n

Don\u2019t forget to ask any client\u2019s who get in touch with you via Last Minute Musicians to leave a review on your profile!\n

\n\"review\"\n

A recent review of Replay Acoustic Band<\/em><\/p><\/div>\n\n\n\n

How to get good feedback from clients<\/h2>\n\n\n\n

It\u2019s good to get into the habit of emailing a client after the event, saying thank you for the booking, sending over any pictures you have, and asking if they wouldn\u2019t mind providing you with a short quote about how the event went.<\/p>\n\n\n\n

You can also ask them to submit feedback via a form on your website or via your Last Minute Musicians profile. <\/p>\n\n\n\n

After a particularly good gig, it’s worth mentioning on the night that you’ll be reaching out for some feedback. <\/p>\n\n\n\n

\"Drummer
If the gig has gone particularly well, make sure you follow up with asking for feedback. <\/figcaption><\/figure>\n\n\n\n

Many entertainment agencies seek to secure reviews and testimonials on the act’s behalf as part of their service. <\/p>\n\n\n\n

As a rule, try and secure at least one testimonial from each type of event you do \u2013 corporate, birthday parties, weddings<\/a>, etc… You can even ask to include corporate logos on your website.<\/p>\n\n\n\n

Why reviews and testimonials matter<\/h2>\n\n\n\n

Reviews and testimonials serve different but equally important purposes for musicians and performers. Reviews are impartial accounts of a client’s experience and can be left by anyone, positive or negative. Testimonials, on the other hand, are handpicked positive quotes that you select to showcase on your website and promotional materials.<\/p>\n\n\n\n

Both are valuable forms of social proof. Reviews on platforms like Last Minute Musicians help potential clients make informed booking decisions, while testimonials on your own website can highlight your best work and build trust with visitors. Having a healthy mix of both will strengthen your online presence and help you stand out when clients are searching for live entertainment<\/a> for their event.<\/p>\n\n\n\n

Government guidelines on reviews and testimonials<\/h2>\n\n\n\n

The government has some guidelines for online websites that accept and publish reviews and testimonials. <\/p>\n\n\n\n

Whether the website is offering a product or service – or is reviewing third-party services – there are standards to be adhered to.<\/p>\n\n\n\n

A lot of the advice that they offer comes down to the fact that there needs to be a clear distinction made between a *review* <\/em>and a *testimonial*<\/em>.<\/p>\n\n\n\n

Reviews tend to be impartial experiences of a service that can be left by anybody. Testimonials will be handpicked quotes that only reflect a positive view. The distinction between the two should be clear on the website.<\/p>\n\n\n\n

The Gov.UK website<\/a> lists several do\u2019s and don\u2019ts for online review sites:<\/p>\n\n\n\n

Do:<\/h2>\n